Client
National Museum of Contemporary Art
(MNAC)
Role
Art Direction, Concept
Agency
Headvertising (WPI Group)
Year
2014
National Museum of Contemporary Art
(MNAC)
Role
Art Direction, Concept
Agency
Headvertising (WPI Group)
Year
2014
MNAC Logo
In 2009, MNAC (National Museum of Contemporary Art - Bucharest) asked for some creative directions for a new ID. Below are some of them. One of them was chosen. Changed later, as the museum changes its logo every few years.
Logo
'Parallel grid'
This idea came from the fact that the museum has all the time different expositions in seven modular spaces splited on four floors. "M" "N" "A" "C" letters are formed by cutting the forms by seven lines.
This idea came from the fact that the museum has all the time different expositions in seven modular spaces splited on four floors. "M" "N" "A" "C" letters are formed by cutting the forms by seven lines.
